CCS DEMOGRAPHICS

[FormulaUSA]

CCS DEMOGRAPHICS:

SPECTATOR:
PRIMARY DEMO - MALE 18-34
SECONDARY DEMO - MALE 18-49
EDUCATION LEVEL -  College Degree - 54%
                   Some College - 29%
                   High School - 15 %
                   Other +/- - 2 %
Avg Distance Travelled - 120 miles
Avg Attendance (CCS) - 1500
Median Income - $48,000/year

GRASSROOTS PROMOTIONS FOR 2002

CLEAR CHANNEL ENTERTAINMENT EVENTS:
-ALL 252 MOTOR SPORTS EVENTS - PA ANNOUNCEMENTS, DIAMOND VISION COMMERCIAL SPOTS (JUMBOTRON), BIKE DISPLAYS WITH REGIONAL RACERS IN CONCOURSE OR IN THE PITS, INTERMISSION INTERVIEWS, STUB PROMOTION - BRING YOUR MOTOR SPORTS STUB TO THE CCS GATE AND GET HALF PRICE ADMISSION FOR THE RACE.
-CONCERT TOURS - BIKE DISPLAYS AT THE ENTRANCE UTILIZING REGIONAL CCS RACE TEAMS FOR THE PROMOTIONS (EMAIL MICHAELMURPHY@CLEARCHANNEL.COM TO BE INVOLVED), PA ANNOUNCEMENTS, MARQUEE DISPLAYS AT AMPHITHEATRES.
-BILLBOARD CAMPAIGN WITH CLEAR CHANNEL OUTDOOR IN SELECT MARKETS WITH SHAWN HIGBEE - UTLIZING OUR INTERNAL COMPANY, ELLER OUTDOOR AT AIRPORTS, MALLS, BILLBORADS, AND BUS SLIDES.

I AM TRYING TO RECRUIT PEOPLE TO HELP WITH GRASSROOT MARKETING AND BE A PART OF OUR FORMULA USA STREET TEAM TO HELP DISTRIBUTE AND TALK UP CCS AND FORMULA USA.  IF INTERESTED, PLEASE EMAIL ME DIRECTLY AT MICHAELMURPHY@CLEARCHANNEL.COM.

THANKS FOR LISTENING... 8)

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